There are many ways to make money online, but only few of them are workable here in Nigeria. These include freelancing, information marketing, affiliate marketing, e-commerce, and blogging.
According to InternetWorldStats.com, a staggering 72 million Nigerians now have access to the Internet. However, much fewer Nigerians are aware of the possibility of making money online.
Not only is it possible to make money online in Nigeria, but it is also possible to turn online business into a highly profitable, full-time commitment.
Here are five proven ways to make money online in Nigeria.
This involves rendering services such as ghostwriting, website design, graphic design, and data entry to clients online. Clients can be found either on freelance outsourcing sites (Elance, Freelancer, etc.) or on other platforms such as online forums and social media. These clients pay per project rather than paying a fixed salary.
2. Information marketing
This model of online business entails packaging valuable information into e-books, e-courses, or videos, and selling it online to people who are eager to have it. E-books are the commonest forms of information products. Videos (such as fitness guides or language lessons) are also becoming increasingly popular.
3. Affiliate marketing
An affiliate marketer makes money by promoting products or services created by another individual or business (the merchant). Each time a new customer referred by the affiliate marketer completes a purchase, he earns a specified commission. The commission could be a fixed amount or a specified percentage of the sale amount.
This involves creating and running an online store where physical or digital products are offered for sale. Online stores are becoming more popular because Nigerians find it more convenient to buy things over the Internet from the comfort of their homes or offices. Jumia and Konga are examples of e-commerce businesses in Nigeria.
Another smart way to make money online is to set up a blog, which is a simple, easy-to-update type of website designed for frequent updating. Usually, a blog focuses on one or few topics. As the blog is promoted and updated frequently with new posts, it will attract more visitors and build a loyal audience over time. After achieving that, a blog can be monetized through selling advert slots to interested advertisers or through other methods.