Fashion brand unveils 'Questing' campaign to mark 2nd anniversary

olamide olarewaju

June 6, 2016 10:46 AM

Nigeria based womenswear brand Wannifuga marks her second anniversary with a brand new campaign tagged 'Questing'...

Wannifuga 2016 'Questing' Campaign

Wannifuga marks her second anniversary with a brand new campaign tagged 'Questing'.

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Showing off an array of stunning detailed pieces for the 5-shots campaign, the brand shows its signature attention to ladylike details and eternal feminine chic simplicity it employs to craft designs.

The lush tease show off glamorous 'Abayas', laces finishing soft form fitting bardot dresses and more beautiful pieces.

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The 'Questing' campaign shot in the desert focuses on the desire of every woman to remain true to herself; staying elegant, ever young and vibrant. Inspired by the Omani woman who according to the brand "is the more liberal of the women in her regions. Desires greatness, happiness, truth and freedom yet stays true to her religion and culture. She is constantly bettering herself, her family and her community. She is elegant, youthful and full of life.

"The colour palette of the film is a representation of her character - depicting the pureness and calmness of the Omani Princess. The use of exquisite fabrics and detailing showcase her fine taste and unique style".

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Wannifuga will release the new collection at an intimate event on 12th June 2016 at foremost fashion retail store, Zazaii.

Credits:

Photography: Sunmisola Olorunnisola @sunmisola_olorunnisola

Videography: Daniel Anyiam @danielanyiamfilms

Models: Esther @xterberry & Gloria @glo___ry

Make Up Artist: Funmi Odumosu-Fagbenro @_touchofgold

Turbans: Ene Maya @enemaya_stores

Designer: Wannifuga @wannifuga

Creative Direction: The Style Concierge @thestyle_concierge

olamide olarewaju