Gaga and John have collaborated on an exclusive fashion and accessories line that seeks to inspire while contributing to their respective charities, Gaga's Born This Way Foundation and the Elton John AIDS Foundation.
Singers unveil new collaborative fashion, accessories line
Vocal powerhouse, Lady Gaga and legendary singer, Elton John have just unveiled their new inspiring collaborative project, titled Love Bravery with Macy’s.
According to the press release announcing the venture, Love Bravery is described as "a high-spirited, limited-edition line of clothing and accessories that inspire compassion and combat prejudice", which will cover several categories including shirts, sweats, outerwear, clutches, backpacks, scarves, beanies, keychains and pins.
Also, there will be speakers, water bottles and even skateboards for the active set. The line, which falls under Macy's American Icon campaign, features graphic prints and designs that are said to marry both Gaga and John's talent and style.
Music is a obviously an inspiration on many of the items, some of which include piano prints. There are also plenty of hearts, images of Gaga's face and items engraved with her signature claw for all the monsters out in the world.
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Love Bravery comes with further fashion validity, as the line was created in collaboration with Gaga's sister, Natali Germanotta and her stylist and frequent partner (and fashion designer in his own right) Brandon Maxwell.
According to Gaga, “We need to make the world a kinder and braver place where men and women everywhere are empowered to live with compassion." John also added, “I love the idea of fusing who you are on the inside – your passions and dreams – with what you wear on the outside."
'Love Bravery' will be sold exclusively at Macy’s starting this spring up until Aug. 30. Gaga and John are sticking to their promises, as 25 percent of the purchase price of their line benefits the Born This Way Foundation and the Elton John AIDS Foundation.
Check out the sneak peek below and let us know what you think about the line of products.
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