The Get Naked Campaign set to kick off Friday 16th of October, according to the Founder of the initiative.
The Get Naked Campaign set to kick off Friday 16th of October, according to the Founder of the initiative, Sheifunmi Nomia Yusuf.
According to her, this year's edition of the initiative promises to be different, exciting and life changing.
Since its inception in 2012, the various editions of the ‘Get Naked’ campaign has had faces/headliners such as Ehiz VJ, Tee A, Denrele Edun, Taofick Okoya, Dammy Krane, Ashionye, Linda Ejiofor, Lilian Esoro, Bassey Ikpi, Shola Animashaun, Tonye Garrick, VJ Adams and many more.
This year's edition is focusing on giving back to the society through outreach and by spreading messages of Love, Hope & Care. It is for this reason this year's edition is tagged #WECARE.
According to Sheifunmi, "this theme was chosen to bridge the gap in communication and action towards managing the effects of stigmatization and what better way to do this than to get everyone involved in the project showing how and why they care".
This initiative is primarily designed to tackle the social and psychological stigma associated to the HIV Virus, AIDS disease as well as mental health disorders like Depression, PTSD, Anxiety Disorder, ADHD, OCD, Bipolar Disorder, Borderline Personality Disorder among others.
The campaign urges and seeks notable faces that the youths can identify with, entertainment icons and influentials to lend their voice, educate youths, encourage safe sex, disclosure and draw international attention to these diseases through innovative and interactive methods dispersed through the media. The one month long campaign is set to kick off 16th of October to 8th of November.
For more information, follow the #GETNAKED hashtag on Twitter & Instagramand follow the account @projectgetnaked