The grand finale, held on Friday, 29 July 2016, held so much promise, and truly lived up to all the hype that had been created around it.
The 3-day event which had been organised to officially launch the One Lagos Brand also had several dignitaries and government officials in attendance, amongst whom was Senator Gbenga Ashafa, who was representing the Executive Governor of the state, Mr. Akinwunmi Ambode.
The Governor’s speech expressed in totality the reason behind the event, explaining how Lagos is an evolving, growing brand which intends to use hospitality, tourism and culture to assist its booming economy.
After the delivery of the speech, the launch itself was got underway with resplendent fireworks, much to the delight of fans.
The music was then unleashed as superstar comedian, AY, invited the artistes back to back, and the sound of music rented the air relentlessly.
Big Chef, Olu Maintain, MI, Orezi, Humble Smith, Vector, Terry Apala, CDQ, Koker, May D, Vector, Chidinma, Korede Bello, Adekunle Gold, Lil Kesh, Reekado Banks and Ycee were all at their best to deliver the best jams and ensure that the One Lagos Brand Launch is one that is not quickly forgotten.
Special attention must be given here to Chidinma, MI, CDQ and Ycee whose lovely, rousing performances were very well received and applauded by the fans.
The event ended on a somewhat disappointing note, though, as several fans who had been hoping that YBNL boss, Olamide, would perform as announced.
The rapper, however, did not show up; leaving quite a large number of fans leaving with a tinge of disappointment.
Regardless of that, though, the grand finale of the One Lagos Brand Launch was worth the wait.
And now, we can only wait in impatient anticipation, for what other events the newly-launched brand will organise.