Mobile phone brand releases first full-screen display smartphone

The device is the latest in the CAMON Series family and reemphasizes the brand’s knack for designing high-end smartphones with sophisticated cameras.

While chronicling the brand’s growth and sheer market dominance, Eric Liu, Brand Manager of TECNO Mobile, Nigeria highlighted the company’s efforts to make revolutionary smartphones that will usher smartphone enthusiasts into an era of endless possibilities on the mobile devices and exceptional photography experiences.

In his words, “the smartphone has been reinvented and OEMs globally are always on the lookout for the next big thing to talk about. At TECNO, we take pride in our ability to understand and meet our consumers’ needs, and eventually surpass their expectations.”

With the CAMON CM, TECNO has delivered a very stylish full-screen display smartphone. The fullview display device produces an immersive experience when consuming videos, reading books, capturing images or even surfing the Internet. The frameless device simplifies multi-tasking and offers users an opportunity to split their screen (18:9 screen support single window 1:1 split-screen operating with only one step ), so that they can handle more than one task while still being able to see more on either of the split windows.

“In accordance to consumers’ preferences, we are gradually becoming camera driven and this trend is evident in the camera-centric designs of our smartphones. Adopting our strategy of ‘think globally, act locally’, we are able to understand our consumers’ preferences and provide them with every support necessary to ensure that they canexpress themselves wholeheartedly” Eric added.

Speaking about the exclusive sales and partnership with TECNO Mobile, the Managing Director of 3C Hub Mr. Xia Song stated “we are excited about our partnership with TECNO and the opportunity to launch the CAMON CM with them. As always, we always strive to deliver superior smartphone retail services to end-users thus, signing an exclusive partnership for the launch of the CAMON CM is a big deal for us.”

Selfies have just gotten a jig with the CAMON CM’s 13MP front camera module that delivers exceptional HDR portrait with night shot algorithm that lifts weak light, reduces noise in single frame and captures clearer night shots. Users can adjust the super bright flash of the front camera by pressing the screen to introduce just the right amount of light required to produce a stunning photo.

Similarly, the rear camera dons the same camera rating and its 4-LED ring flash is optimized to fill light till it reaches a more balanced light filling before producing any shot.

With 3 colors of city blue, midnight black and champagne gold, booking of the CAMON CM will run from January 10 – 14while, first sales will follow between January 15 – 20 at 8 selected 3C Hubs across the country. The designated outlets – Ikeja, Apapa, Mushin, Owerri, Artillery 2, Umuahia, Abuja and Enugu will service early bird consumers and reward them with exclusive Manchester City gift bags. The device will retail for N47,000 in Nigeria.

About Tecno Mobile

TECNO Mobile is the premium mobile phone brand of Transsion Holdings with a comprehensive mobile devices portfolio across feature phones, smartphones and tablets. As a brand, TECNO is dedicated to transforming state-of-art technologies into localized products under the guideline of “Think Globally, Act Locally”. Established in 2006, TECNO has presence in more than 40 countries across the globe. As one of the fastest growing international brands, TECNO has achieved a cumulative sales volume of 100 million units. It is now one of the top three mobile phone brands in Africa and a major player worldwide.

About Transsion

Transsion Holdings, best known in emerging markets for its leading mobile brands including TECNO, itel, Infinix and Spice, is a diversified international group specializing in mobility solutions and present in 50+ countries globally.

Its brand portfolio also comprises Carlcare for after-sales services, Oraimo for mobile accessories as well as Syinix for home appliance. Transsion has sold more than 200 million Dual-SIM mobile handsets globally and as per IDC, in 2016, the market share of mobile brands under Transsion reached 38% in Africa.

In 2016, Transsion officially entered India with its brand itel and has achieved the second Most Preferred Brand in India (as per CMR report 2017 Q1). In the same year, Transsion’s three mobile phone brands have been selected in 2016 Top 100 Most Admired Brands for African Consumers with TECNO ranked 14th, itel ranked 25th as well as Infinix ranked 37th.

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