Social Media 3 marketing hacks every entrepreneur should know

As an entrepreneur, you have to include social media in your sales and marketing strategy.

  • Published:
Social media. play

Social media.

(Marketing Land)
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Utilizing the power of good content and social media can increase your audience and customer base spectacularly. But attempting to do this without any kind of experience can be daunting. 

As an entrepreneur, you have to include social media in your sales and marketing strategy. From making the most of the opportunities it provides you to a versatile plat across platforms, here are three hacks you should consider:

Social media campaigns are targeted, specific-purpose, time constrained version of social media marketing. play

Social media campaigns are targeted, specific-purpose, time constrained version of social media marketing.

(Meltwater)

 

  • Always acknowledge: If someone reaches out to you in person, you wouldn’t ignore them so you shouldn’t ignore your customers (or potential customers) online either. Building relationships is one of the most important aspects of being successful at social media marketing.

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  • Be accessible: Don’t just put out content and vanish. You have to be available to your audience, always. That means you have to push out content consistently and join in conversations. Don’t forget that online followers are fickle. 

  • Reciprocate: It’s a give and take world. You can’t expect others to share your content and you wouldn’t do the same for them. Set aside a period of time to frequently share and talk about content shared by others.

Manage multiple social media accounts with Hootsuite. play

Manage multiple social media accounts with Hootsuite.

(Hootsuite)

 

Sometimes, all you need is a different perspective. If you already have a social media strategy that works, good. But if you don’t, and you need some pointers, then you only need look above at the points above. May the force be with you. 

Do you know any other cool social media hacks and tips? Please share them in the comments section below. Happy hunting!

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