These aren’t just ugly, they are straight up distasteful. They reduce their entire careers to social media beef, using all the best parts of their artistry as weapons of shade destruction.
It’s that time of the year again where two of Nigeria’s finest artists come together. They do not meet each other in some show of solidarity to make everything that is good with our music.
No. They come together and begin the most absurd of things: beef each other.
There’s a new beef in the air, and Wizkid and Davido are the chief players in it. The duo currently represent the highest level of artistry, celebrity and stardom in African pop music. They are superstars who have some of the best pop music coming out from the continent. They make money, perform at top grossing venues, have families that love and support them, and most importantly, have an impact on the culture.
Theoretically, all of these achievements and the art is supposed to unite them together. It is meant to provide them with common ground with which they can connect, create music, share more ideas, and grow at a faster pace by collaboration. This is what every music enthusiast wants. Fans would kill for this to happen. Stories would be written for their efforts to show a united front. Everything would flow seamlessly, and the art will be honoured.
Afterall, they are two young kids, with their entire lives ahead of them, who are tasting success in pop music.
But no. Wizkid and Davido would have none of that. Our theory would remain a theory for life. They just want to beef. They love to beef. And every year they find new ways to ensure that they ex[press this beef publicly. They have clashed countless times openly and secretly. Now their latest is via the art of subliminal insults, or what the culture has termed ‘shade’.
Wizkid and Davido spent last week shading each other. The fight began from what should be a source of pride to both of them – iTunes Nigeria Chart.
Wizkid and Davido are tied at the top of the chart. Where one is first, the other is second. Wizkid’s newly released African Bad Gyal, and Davido’s ‘Fall’ are having some form of healthy competition. They are great songs, fans love, and the public is feeling them by interacting with the music on iTunes and Apple Music.
But they aren’t happy with these blessings. They want to be higher than each other. Forget the fans. They only care about themselves, and so they disrespect the effort of the fans by inciting a selfish egotistical war. This war forces people to take sides, poke holes in their career, and bring on more negative spirit than anything else.
The most disheartening part about it all is how they use their achievements as arsenal against each other.
“I have better hits than you”
“My album is greater than yours.”
“I am going international”
“Your music is of substandard quality”
These aren’t just ugly, they are straight up distasteful. They reduce their entire careers to social media beef, using all the best parts of their artistry as weapons of shade destruction. Fans didn’t embrace “Superstar” and “OBO: The Genesis” albums because they wanted these guys to engage in social media warfare. They listened, paid in cash, and voted at award ceremonies because they loved the art and adored the creators. They poured themselves into the music and the artists because of the good that it represents.
That good is now being used as beef material. It is the utmost disrespect that a fan can have. Seeing their fandom and followership reduced to rubble and social media games. It is heartbreaking.
Wizkid and Davido need to grow up. They need to gain perspective and understand that life is bigger than them both. They need to comprehend that the music isn’t theirs alone. It is for the fans. It belongs to the fans. It is for them.
This beef should have no place in Nigerian music. It should never be a thing to be celebrated and embraced. It devalues the art. It corrupts the water. Ruins the spirit. And ultimately cheapens all that we hold dear about Nigeria music.
Wizkid and Davido celebrated fathers day. They should behave themselves.