Pop Culture 2017 Youth culture showcase marred by low turnout

The event, billed as a celebration of Nigerian youth culture, held at Campos Mini Stadium, Lagos Island.

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play A typically energetic performance by BarelyAnyHook did a bit to salvage the event. He has told Pulse that he is working on an EP for release "sometime before December ends". (Pulse)
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Billed to be one of the biggest showcases of music and art in Summer 2017, Pop Culture 2017 held on Saturday, Augustv12, 2017 at Campos Mini Stadium, Lagos Island.

In the days leading up to the event, a massive, impressive roster of artistes was released, including millenial acts like Lady Donli, Idris King, Rastavelli and Bella Alubo. Members of the DMW crew, Mayorkun and Ichaba were also billed to perform as headliners.

play Vendors displayed clothing and accessories from various urban and lifestyle brands, mostly from Lagos. (Pulse)

 

Kicking off in the late hours of the morning, fashion, art and food first took center stage. Visual artists displayed their work while vendors offered everything from grill to cocktails. Urban clothing brands: Severe Nature and Pop Artii were also present.

play Jazzz Atta was one of the few performers on the night. (Pulse)

 

After a lengthy delay, music performances finally began: Jazzz Atta was a stand-out among the openers, delivering songs off her debut EP, “Practice”.

Rapper, BarelyAnyHook did his best to spur a dwindling, lethargic crowd with a typical energetic performance later in the evening. There were also performances by producer, BeatsByJayy and Ghanaian-Nigerian soul singer, Khandie.

play Fans at Pop Culture 2017 watch as BarelyAnyHook introduces his song (Pulse)

 

Ultimately, the performances were few and far between, mostly due to technical issues and logistics. The event was also marred by low turnout as the crowd area was left deserted for large parts of the concert.

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