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YouTube's head of original shows admits Netflix is 'too far ahead' to compete with

Susanne Daniels, the global head of original content for YouTube, admitted in a recent interview that her company's original programming can't compete with the investment in original spending that Netflix has made in recent years.

  • Susanne Daniels, the global head of original content for YouTube, said in a recent interview that her company's original programming can't compete with Netflix's investment in original content.
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Netflix has faced competition in the TV streaming field from massive companies like Google parent Alphabet and Amazon for years, but at least one of its competitors sees the field-leading streaming service as out of reach.

Susanne Daniels, the global head of original content for YouTube, admitted in a recent interview with IndieWire that her company's original programming can't compete with the investment in original content that Netflix has made in recent years.

Netflix, which will have spent an estimated $8 billion on content in 2018, reached a mark of 125 million global subscribers in April.

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