Vice's Canadian cable TV channel is going off the air, after low ratings and reported losses for the $100 million joint venture

pulse

January 22, 2018 6:46 PM

Rogers Communications ended a $100 million joint venture with Vice Media's cable channel, Viceland, on Monday.

Rogers Communications ended a $100 million joint venture with Vice Media for its cable channel, Viceland Canada, on Monday, according to The Hollywood Reporter.
Viceland Canada reportedly had substantial revenue loss and low ratings.

Canadian media giant Rogers Communications is set to pull Vice Media's Canadian cable channel, Viceland Canada, off the air.

On Monday, Rogers terminated the $100 million joint venture it signed with the Montreal-founded media company (now based in New York) in 2014. The problem: low ratings and substantial revenue loss, according to The Hollywood Reporter.

According to THR, Viceland Canada

Viceland Canada will go off the air with Rogers on March 31. A Vice spokesman told Business Insider that the company's Toronto production studio will remain open moving forward, and that the company is in talks to keep Viceland Canada on air after March 31 (though he didn't specify a particular partner to take the place of Rogers).

In November, The Wall Street Journal reported that Vice Media was expected to miss its 2017 revenue target of $800 million. The company was last valued at $5.7 billion after the private-equity firm TPG invested $450 million in Vice in June.

Correction: A previous version of this story said that Viceland Canada's Toronto studio would reportedly be closing as a result of the termination of its deal with Rogers. The studio is staying open, according to a Vice spokesman.

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