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Google Assistant rolls out new features to win over developers (GOOGL)
The new features highlight tools that can help developers to create a more interactive user experience.
Google is aiming to make its Google Assistant voice platform more appealing to developers with a slew of new featuresannouncedin a post.
The new features highlight tools that can help developers to create a more interactive user experience, better voice app discovery interfaces, and new capabilities to assist developers in re-engaging users.
Here are some of the new tools and expanded features Google’s hoping will win over voice developers:
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- Expanded language support.
- Accessibility of Google Assistant across devices.
- Improved app discovery.
- Advanced methods to re-engage users.
Incentivizing developers to build voice apps for Google’s platform is crucial to staying competitive in the burgeoning voice assistant market. That's because the more voice apps out there, the more useful the voice platform can potentially be for consumers. And more voice apps across a wider variety of tasks can make a voice assistant more appealing than rival voice platforms. Currently, Amazon’s Alexa is leading the nascent voice assistant space — As of October, it had 25,000 skills compared with Google’s 724. But these new features and capabilities could be key in helping Google expand its footprint in the voice assistant arena.
Jessica Smith, research analyst for BI Intelligence, Business Insider's premium research service, has compiled a detailed report on the voice assistant landscape that:
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