OVERSTOCK EXEC: 'It's crazy that so many retailers don't accept bitcoin'

pulse

July 14, 2017 5:52 PM

Jonathan Johnson played an integral role in getting Overstock.com to accept bitcoin back in 2013.

The price of bitcoin has been on a tear over the last year, but the number of top merchants who accept the cryptocurrency as a form of payment has retreated.

That's puzzling to Jonathan Johnson, the president of Medici Ventures, the venture capital subsidiary of online retailer Overstock. Johnson played an integral role in getting the retailer known for its furniture stock to accept the cryptocurrency.

The cryptocurrency is accepted at just three of the top retailers monitored by

CoinGeek.com, a bitcoin and blockchain news site, sent $100 in bitcoin to the financial directors at 20 of the top online retail brands including Amazon and Airbnb. Airbnb, thus far is the only firm that has accepted the coins, according to an article penned Thursday.

Johnson thinks those firms should pay attention.

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